Tuesday, October 15, 2013

Navigating the New Health Insurance Marketplace

Approximately 80% of Americans participate in employer- or government-sponsored health insurance plans. However, approximately 15% of individuals are currently uninsured. In Philadelphia, 14.5% of adults and approximately 5% of children are uninsured.

On October 1, a new option for health insurance for uninsured and under-insured individuals became available through the Health Insurance Marketplace (Marketplace) created by the Affordable Care Act. The Marketplace offers uninsured and under-insured individuals a way to obtain affordable health insurance coverage.

To prepare for the October 1 launch, HPC has been working with PHMC to educate individuals throughout Philadelphia about the Marketplace through a grant PHMC received from US Department of Health and Human Services Health Resources and Services Administration. The grant has allowed PHMC and HPC to hire Outreach and Enrollment Specialists to help individuals become insured through the Marketplace.

Together, PHMC and HPC Outreach and Enrollment Specialists have been conducting outreach and education events at PHMC health centers and other community sites to raise awareness about the Marketplace -- sharing information about how the Marketplace works, who is eligible, and how to enroll. Beginning October 1, Outreach and Enrollment Specialists also began assisting individuals with enrollment. Outreach and enrollment activities will continue through 2014.


HPC is excited about this exciting opportunity to partner with PHMC and to utilize its expertise in community outreach and education to support community members in obtaining health insurance through the new Health Insurance Marketplace!